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Media Glossary

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Abbreviation for 'Full Page Colour'.


Abbreviation for 'Full Page Mono'.

Fast Moving Consumer Goods (FMCG)

Frequently purchased consumer products, usually known as packaged goods in the USA, e.g. food brands, beverages, toiletries and tobacco.


Software that provides security for a computer or local network by preventing unauthorised access to or from a private network.


Web design software that creates animation and interactive elements that are quick to download.


Number of times an average person or home is exposed to a media vehicle (or group of vehicles), within a given time period. (2) The position of a television or radio station's broadcast signal within the electromagnetic spectrum.


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